Overly salesy emails irritate internet users and cause them to unsubscribe. Here is advice from Andrea Micheaux, a relationship marketing specialist, to help companies avoid wearing out their customer database.Commercial ... | Suite de l'article

A cooperation agreement has been signed between the Tunis Chamber of Commerce and Industry and the Foreign Investment Promotion Agency (FIPA). The objective of this agreement, signed by Mr. Mounir El Moakhar, president ... | Suite de l'article

Salary increases, job definition, working conditions... Discussing with your superior in a constructive way and to obtain a positive outcome is not improvised... Extract from "Succeed in all your company negotiations", ... | Suite de l'article

The stakes are high during a trial period in a new position: beyond confirming your hiring, it's the evolution of your career in the company that takes shape in the first few weeks. Five tips to follow...Whether you're a ... | Suite de l'article

Autonomy of decision, level of responsibility, relationship with your superiors... Take stock of your situation in terms of authority, with this excerpt from "Develop your manager's authority" published by ... | Suite de l'article

Welcome to the world of business language!TMC Africa, a training and consulting firm specializing in sales and management support, has taken an interest in the vocabulary used in business.We see business as a world of ... | Suite de l'article

Employment, a top priority for Tunisian authorities, is currently the subject of widespread debate.The World Bank has weighed in, offering its own assessment of the situation and outlining strategies to reduce ... | Suite de l'article

Florian Mantione is not only a business leader but also a creator of social connections, a bridge-builder, and a humanist. ReKrute.com, always on the lookout for new trends, has taken a strong interest in the life of ... | Suite de l'article

It's manipulation. But no, not at all! The principle simply lies in understanding the psychology of behavior to help get your ideas across. It's no more manipulation than understanding a person's state of mind by ... | Suite de l'article

Charisma and eloquence are not given to everyone, but you can learn to get others to agree with your ideas. Preparing your arguments, creating a climate conducive to exchange, adapting your language to the situation... ... | Suite de l'article