Conference on the Benefits of E-Recruitment

On February 28, 2008, ReKrute.com, a leader in e-recruitment in Morocco, celebrated its second anniversary. In twenty-four months of activity, ReKrute.com has established itself as a major and essential player in the development of the employment market.

On this occasion, a press conference followed by a round table were organized at the Hyatt Regency Casablanca on the theme of the benefits of e-recruitment in Morocco. For this purpose, we invited HR managers from two leading Moroccan groups, Meditel and Lydec, to share their experiences with online recruitment and its added value.

Two testimonials on the benefits of e-recruitment

Mr. Laurent Guillaume, HR Director of the Lydec group, believes that the use of online recruitment is a considerable asset for him and his company. Thanks to access to a diversified and updated CV database, his profile searches are targeted and facilitate monitoring of new candidates entering the market.

Fatima Zahra Abbadi, HR Director of Meditel, emphasized the speed of responses she receives following the posting of a job offer and the advantage and efficiency of the filtering system developed by ReKrute.com.

ReKrute.com is also perceived by these two large companies as a real lever for HR communication for their recruitment campaigns.

HR Communication

The company-employee relationship is currently undergoing a profound transformation in the Moroccan market. Job opportunities are increasingly numerous, so companies must rethink their employer image based on the values they wish to share with their employees. They must find ways to differentiate themselves from others to be more attractive, to attract and retain committed candidates and employees, hence the adoption of new HR communication actions: chartered announcements, mini HR sites, vertical and horizontal banners, mailings, etc.

As tools that generate traffic and HR communication, ReKrute.com adapts to market changes to offer its clients a response tailored to their needs and expectations.

Why e-recruitment?

If it is indeed one of the most used methods by job seekers, it is also one of the avenues to explore for companies looking for candidates. Indeed, the ratio of offers/applicants is encouraging because the return of applications via the Internet is significantly higher (ten times more) than that of a classic press medium.

Targeting executives, managers, and intermediate professionals, ReKrute.com offers its corporate clients optimal visibility for their advertisements, as well as a unique HR information system on the market to optimize their recruitment.

ReKrute.com thus allows recruiters to optimize their costs by reducing administrative tasks and shortening the time required for the recruitment process. Furthermore, it is a tool that offers the possibility of reaching diverse and specific profiles, as well as communicating on the brand image, values, and HR policy of the company.

March 6, 2008

Article written by The ReKrute.com Team