ReKrute.com brings its expertise to Africa
19 November 2014
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ReKrute.com, a leader in e-recruitment in the Maghreb, officially launches its online recruitment portal in Africa. This decision reflects ReKrute's commitment to supporting Morocco and its clients in their expansion across the African continent. The company also aims to contribute to strengthening Morocco's strategic position as a hub for the deployment of large foreign groups in Africa.
Companies can now open recruitment drives in West Africa, specifically Benin, Burkina Faso, Ivory Coast, Guinea, Mali, Niger, Senegal, and Togo; and in Central Africa: Cameroon, Gabon, Congo, the Central African Republic, and the Democratic Republic of Congo.
“The African market has shown promising growth in recent years. It's clearly a strategic issue for Morocco. Human capital is the keystone of this economic development; nothing will happen without skills. As a leader and key player in this field, ReKrute.com's role is to support and contribute to this evolution by helping companies identify talent,” comments Philippe Montant, CEO of ReKrute.
A strong enthusiasm has been felt from the targeted countries following the deployment of a very powerful communication plan aimed at executives, managers, and intermediate professionals. The positive reaction to these activities is a sign that Africa had a strong need for an interactive employment development solution. This is the first time a leading portal has focused on this area, positioning itself as the new French-speaking intermediary solution, offering a high value-added service for all actors in the African employment market.
ReKrute.com, which launched its activities in Morocco in 2006 and in Tunisia in 2008, will connect companies recruiting in Africa and top profiles via the internet. The new service will cover not only African residents or expatriates but also Moroccan and Maghreb talent. Very well-trained and increasingly mobile, they represent a resource and real potential for fostering economic growth.
“SARPDOIL has opened branches in all the central, western, and southern regions for 15 years. Successfully building our teams is vital. The lack of a real recruitment solution was very problematic at the start. The arrival of ReKrute, with whom we are used to working on various HR projects in Morocco, allows us to quickly find good profiles, whether from the country or elsewhere. The trust we place in the quality of their platform and the support of their clients very logically continues in their international expansion,” said Ms. Safae Zakar, General Administration Manager at SARPDOIL TRADING, a company specialized in oil exploration and petroleum product distribution.
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