Recruitment Strategies in Morocco

• Networking: This has been the key solution so far. However, its effectiveness remains limited due to the mismatch between supply and demand.
• Unsolicited applications: Primarily received in paper format, hence a certain complexity in managing and finding the right profile at the right time. However, there is an increase in the use of the Internet for sending applications.
• Publishing the advertisement in the local press: This is less accessible to SMEs because the cost remains very high. The number of responses is very high and often mismatched with the company's expectations. As a result, internal services are often overwhelmed by this volume.
• Direct approach: A very common method that leads to a closed-shop problem with increased demands from candidates. This over-demand also causes a lack of reliability on the part of employees (volatile and versatile managers). This system only benefits a "happy few" and does not give a chance to good candidates who are not yet employed.
• Publishing job offers on the website: In this case, updates are often infrequent and email processing is uncertain.
• Contacting schools: Companies must seek out their recent graduates at the source. However, relationships remain limited because they are poorly structured.
• Participating in forums: Unfortunately, very few such events exist to date.
• Publishing job offers in the Employment section of a generalist portal: This trend is current, but the level of service and functionalities offered is unfortunately still far from the latest e-recruitment trends in Europe and the United States.

Consequently, it is clear that recruitment strategies have shortcomings that currently place companies in a situation of dissatisfaction from an HR point of view.

This also has an impact on the quality offered by the company, due to a reluctance to dismiss employees given the difficulty of replacing people and the length of recruitment cycles. A solution that would allow companies to find profiles with the required skills, without making significant compromises on skills, profile or seniority level of the sought-after profile, would be welcome.

This is where the benefits of ReKrute.com come from...