Regional Operations Manager - All of Morocco
- Casablanca

Distribution / Retail - Secteur Distribution

  • Senior (5 to 10 years)
  • 1 job(s) in Casablanca and region - Morocco
  • Master or PhD Minimum

Organization Respect of the rules Involvement at work Search for new things / novelty

  • Permanent contract
  • Teleworking : No
Posted 9 days ago on ReKrute.com - Apply before 10/11/2026

Company :

Founded in 1986 and listed on the Casablanca Stock Exchange since 2008, the Moroccan group LabelVie is a key economic player and a leader in mass retail in Morocco.

In 2009, through the franchise agreement with the Carrefour Group, it gained access to its purchasing center to optimize and diversify its sourcing. It thus became the leading multi-format player in mass retail in Morocco by operating Carrefour hypermarkets, Carrefour Market supermarkets, and the Atacadao hyper cash format.

The LabelVie Group presents a sustained development plan each year, thus strengthening its territorial presence with its 121 stores spread across 27 cities in the kingdom and its 3 logistics platforms. In 2020, it welcomed 50 million visitors and achieved a turnover of 11 billion dirhams.

Convinced that its success depends on the success of all its employees, Groupe LabelVie is one of the leading private employers in Morocco and places people at the center of all its concerns. More than 8,500 employees, including 30% women, work every day to make Groupe LabelVie the leader in mass retail in Morocco.

Join an ambitious group that believes in challenges, creating added value, and social commitment!


Company culture :

Groupe Label'Vie - Carrefour is characterized by a culture strongly rooted in collaboration, where people, teamwork, and supportive leadership play a central role. The company promotes a collaborative environment built on trust, accountability, and talent development, enabling employees to contribute fully to collective success. This people-centered approach is complemented by a strong focus on performance, encouraging achievement and results-driven excellence, as well as a structured organization that ensures efficiency and service quality. Innovation further strengthens this balance by fostering adaptability and continuous improvement. Together, these dimensions create a dynamic, engaging, and high-performing workplace.

Job :

As part of the expansion of our Supeco Business Unit, we are looking for Regional Department Managers to support our development and manage our activities in the different regions of Morocco.

Missions & Responsibilities:

Reporting to the Operations Director, your main missions will be:

  • Conduct ongoing competitive monitoring to identify opportunities and risks within your scope.
  • Supervise, coach, and support store teams to ensure operational excellence and adherence to brand standards.
  • Manage the commercial, financial, and operational performance of your region.
  • Analyze performance indicators and implement action plans necessary to achieve objectives.
  • Ensure proper application of company procedures and policies.
  • Support the opening of new stores and contribute to network development.
  • Ensure customer satisfaction and continuous improvement of the in-store experience.
  • Develop team skills and promote a culture of performance and commitment.


Required profile :

  • Graduated with a Bac+5 degree (Business School, Management, or equivalent).
  • You have at least 6 years of experience in managing a profit center, ideally in the mass retail sector.
  • You have held a Store Manager or Department Manager position with significant managerial and operational responsibility.
  • You possess excellent skills in team management, performance management, and operational management.
  • Geographically mobile, you are ready to work in different regions of the Kingdom.

Head office address :

Route nationale 1km 3.5 douar Oulad Othman- SKHIRAT

Desired personality traits :

Organization Respect of the rules Involvement at work Search for new things / novelty

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