Data Business Analyst (M/F) - Casablanca
Project Management / R&D - Secteur Distribution
- Senior (5 to 10 years)
- 1 job(s) in Casablanca and region - Morocco
- Master or PhD Minimum
Rationalism Need for autonomy Need for action Ambition Search for new things / novelty
- Permanent contract
- Teleworking : No
Company :
The LabelVie Group is a major player in large-scale retail in Morocco. Through its various brands (Carrefour, Carrefour Market, Atacadao, Supeco, and other concepts), the Group pursues an ambitious development strategy, based on operational excellence, innovation, and customer satisfaction. As part of its expansion, LabelVie is recruiting committed talents to support the achievement of its strategic projects.
Company culture :
Groupe Label'Vie - Carrefour is characterized by a culture strongly rooted in collaboration, where people, teamwork, and supportive leadership play a central role. The company promotes a collaborative environment built on trust, accountability, and talent development, enabling employees to contribute fully to collective success. This people-centered approach is complemented by a strong focus on performance, encouraging achievement and results-driven excellence, as well as a structured organization that ensures efficiency and service quality. Innovation further strengthens this balance by fostering adaptability and continuous improvement. Together, these dimensions create a dynamic, engaging, and high-performing workplace.
Job :
The Data Business Analyst (M/F) will be responsible for coordinating and leading the implementation of high-value strategic and business analyses, in collaboration with the data, marketing, CRM, and purchasing teams, to inform key decisions by top management and operational teams. They will play an essential role in defining, monitoring, and optimizing performance indicators, as well as in analyzing customer behavior and identifying data-driven marketing opportunities.
Main responsibilities:
- Analyze the performance of categories and products down to the SKU level;
- Measure the impact of commercial decisions (promotions, prices, assortment, merchandising, etc.);
- Conduct market benchmarks and internal comparative analyses;
- Identify levers for improving KPIs and performance drivers;
- Build models and conduct prospective analyses to anticipate trends;
- Produce recommendations and support management in decision-making.
Required profile :
- Solid experience in data analysis and performance management;
- Strong understanding of business challenges and ideally the retail/FMCG sector;
- Proficiency in reporting and visualization tools (Power BI, SQL, advanced Excel, etc.);
- Ability to transform data into actionable insights and business recommendations.
Head office address :
Route nationale 1km 3.5 douar Oulad Othman- SKHIRAT
Desired personality traits :
Rationalism Need for autonomy Need for action Ambition Search for new things / novelty
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